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Blog Posts in Your Content Strategy

You Should Start Using Blog Posts in your Content Strategy…Here’s Why:

Copywriting

When they’re written in a way that’s easy to dissect and understand, they immediately become more powerful and have a longer lasting power. However, these aren’t the only reasons that blog posts are an incredibly useful aspect of your content strategy.

August 15, 2020 / Comments Off on You Should Start Using Blog Posts in your Content Strategy…Here’s Why:
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SEO terms you NEED to know | Gretchen Reese Digital

The Top 25 SEO Terms You Need to Know About

Search Engine Optimisation

Copywriters and SEO specialists often need to place themselves in the minds of users to try and understand the context and intent behind certain keywords or phrases.

August 27, 2019 / Comments Off on The Top 25 SEO Terms You Need to Know About
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what is keyword stuffing?

What Is Keyword Stuffing?

Copywriting,  Search Engine Optimisation

Algorithms can change on a whim, and whilst this can be a bit frustrating – it actually makes SEO invigorating. Think of it like this:

SEO is a really intense guessing game. Mixed with tried and true tactics, of course.

August 15, 2019 / Comments Off on What Is Keyword Stuffing?
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Writing, Copywriting Career, Pen and Paper, Person Writing

What Can You Learn from Writing?

Copywriting,  Tone of Voice,  Writing Tips

There are no rules here. Writing is personal. It can be factual, creative, impulsive, direct, spontaneous, thought-out, rhyming or written without reason. You don’t have to follow a specific pattern.

May 19, 2019 / Comments Off on What Can You Learn from Writing?
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Gretchen Reese Digital, SEO, Social Media Management, Audience Engagement, Social Media Growth, How To, Digital Marketing, Digital Strategy, Content Strategy, social media engagement

6 Tips to Engage Your Audience on Social Media

Branding,  Engagment,  Facebook,  Growth,  Instagram,  Pinterest,  Social Media Management,  Social Media Optimisation,  Tone of Voice,  Twitter

I’m not saying that you should change your brand voice on every platform – but perhaps consider changing your tone. If you have an older audience full of decision-makers on platforms like Facebook or LinkedIn, speak to them in a way that would resonate rather than the way you might speak to a younger audience that resides primarily on platforms like Instagram or Twitter.

 

April 18, 2019 / Comments Off on 6 Tips to Engage Your Audience on Social Media
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