Welcome to the blog.

Here's where you'll find my favourite copywriting tips, tricks and the latest trends on the mind of many.

Catch up on the latest…

You Should Start Using Blog Posts in your Content Strategy…Here’s Why:

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The Top 25 SEO Terms You Need to Know About

Search engine optimisation (SEO) is a very complex, but integral part of your digital strategy. Because SEO has an ever-changing nature, it doesn’t matter whether you’re a beginner or seasoned pro – it can be hard to keep up with all the SEO terms out there…and be able to keep them straight.

I’ve made a list of the top 25 SEO terms that you need to know – and you’re going to get the whole package. Definitions, synonyms, antonyms and specific uses, all wrapped up in one comprehensive guide.

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What Is Keyword Stuffing?

Google, along with every other search engine, is very complex. With algorithms that leave us scratching our heads or bowing to the “Google gods”, no one other than the creators of it have the algorithm completely down to a “T”.

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What Can You Learn from Writing?

Hi, how are you? Hello, I hope you’re well. Hiya, what’s going on? Are you okay? Doing good? Like greetings, writing is very personal. It’s an interesting topic to look at – especially when you’re trying to create a brand voice or personal tone of voice for your writing. I’m taking an opportunity to reflect on writing as a whole and how looking back can actually help to advance your copywriting career.

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gretchen reese digital, copywriter, content marketer


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